Roche is a healthcare client leading the way in digital healthcare solutions. Together with Prova Health, we created five animations (as well as a set of infographics) to demonstrate the importance of evidence based digital health. One of the biggest challenges was visualising often specialist and nuanced healthcare information, in a way that was both accurate and engaging.

From storyboarding and illustration, right through to the animation transitions, we collboaratively ideated on ways to create an engaging narrative. Abstract themes and metaphors, which we referenced throughout the series, helped to inject energy and interest into the topic.