Navigating the complexity of a multi-stakeholder learning journey.

The kick off event for Nationwide Foundation and its fundees needed to set the tone for the learning journey they were embarking on together.  We were commissioned to create a suite of visuals to navigate the complexity of the programme themes as well as the day’s structure, and to create a new visual language to ensure an even footing for the range of stakeholders gathering for the first time.

The hand rendered illustrated map both served as an overall navigational tool, and also a modular bank of assets. We brought a grounded tone to the housing theme by depicting people, their homes and their local community. Returning to these visuals over the three year programme, the bank of assets forms a flexible system to maintain consistency across collateral and events.