A visual rallying cry to ensure climate action
The NetZero2050 initiative by The European Climate Foundation (ECF) brings together multiple stakeholders to provide the support and momentum needed to reach the goal of net zero carbon emissions in Europe by 2050. Providing practical 'how to' information to support multiple sectors, publishing the latest scientific research and using evaluations to hold countries to account - the initiative is working to help European countries fulfil their Paris Agreement commitments.
We worked with ECF to develop the NetZero2050 identity from its basic starter elements into a cohesive visual identity across print and digital platforms. Publications often involve complex scientific research and data, and to make sure the content is accessible and engaging while also capturing the positive focus of the initiative, we use colour, illustrative infographics and iconography to bring the content to life.
“Working with Noble Studio over the past years has been a pleasure and a constant opportunity to learn about the power of graphic design in translating highly technical findings into digestible and fun graphics and visuals. In climate communication how you communicate your message is nearly as important as the message itself, and Noble Studio are very aware of it: that is why they have always gone the extra mile in supporting our partners in finding comms savvy ways to create visuals and design reports in a way that is appealing and fresh.”
David Lopez Morales, Associate at ECF
